Provantage Acquires POP Warehouse in Strategic Expansion, Advised by Novitas Capital Advisors
Reshaping South Africa’s retail marketing landscape, Provantage, one of Africa’s largest integrated media and marketing companies, has acquired POP Warehouse in a strategic deal facilitated by Novitas Capital Advisors. The acquisition strengthens Provantage’s retail services, enabling a fully integrated point-of-purchase (POP) supply chain solution that enhances efficiencies and delivers greater value to brands and consumers. [...]